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INFORMATION CARRIER

[Category : - Advertising methods]
[Viewed 43 times]

The invention pertains to advertising, especially to information carriers, and can be used in the area of presenting information about new goods and services. The information carrier contains a tape for the cash register, the front side of which is divided into sections, forming a sales receipt, and is designed in white for the application of signs and symbols corresponding to the functional purpose of the receipt. It also has a means for placing advertisements, which is located on the back side of the tape for the cash register. This includes brief advertising information, such as a drawing, logo, photo, link, contact number, etc., a QR code containing advertising in a PDF file, or on a web page, or in a text message, etc., and another QR code containing the advertisement in a video. The tape for the cash register is pre-printed with the brief advertising information and the QR codes. Additionally, the section on the back side of the tape is, at least, two times smaller than the section on the front side of the tape, which aligns with the shortest sales receipt.







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